Our Directory Clients
Keep Your Health System at the Forefront of the Newest Clinical Referral Advancements
As you know, hospital directories and guides are critical for effective care coordination and communication, helping patients and providers navigate the complexities of the healthcare system to find the right services.
They govern the overall quantity, efficiency, reach and reliability of daily patient referrals, helping keep patients and providers in network – and yet are often overlooked as a key area for continuous improvement.
At Clinical Referral Directories, we create customized solutions and add-ons designed to enhance both internal medical-staff-facing and external patient-facing directories, publications, and find-a-doctor tools, fully maximizing their usability and outreach across all mediums and demographics.
Our clients, including Providence, St. Luke's, UW Medicine and others, have all experienced significant benefits with measurable results over the past decade. We're proud to share that 100% of our clients have renewed their initial contracts!
Clinical Referral Directories
Solutions specifically designed for medical staff and patients, adds a unique value in improving your hospital directories, regardless of their current maturity levels.
Benefits
Why Improve Your Directory?
Increase referrals and revenues
Enhance physician engagement, recruitment and retention
Keep more patients and providers in network
Increase operational efficiency
Improve marketing and public relations
Boost productivity and satisfaction scores
Maximize the usability and reach of your directories across all mediums and demographics
Identify and fix ongoing referral/revenue leaks. Ensure all providers are searchable
Reduce costs and streamline administrative overhead, help everyone save time and money
Remove inherent directory maintenance related struggles and constraints
Enjoy simple, fast, easy "One Source of Truth" integration - go live within 2 weeks!
Receive in-depth executive reports and usage analysis
What Problems and Pain Points are we Solving for Hospitals?
Recent industry studies show that over 90% of hospitals deal with common challenges related to referral/revenue leakage, stemming from provider directory maintenance, accuracy, and reach/usability issues. These include:
Revenue loss and administrative costs go up each time a physician or a referral coordinator cannot easily access accurate, timely, complete provider data, and/or cannot instantly and efficiently submit a referral.
Most directories are highly error-prone. More than 50% of surveyed physicians say they run into problems at least once a month because of inaccurate directories, insufficient data and/or lacking functionalities.
One-size does not fit all. The lack of customized solutions hampers productivity, with users demanding full flexibility in being able to access and generate referrals the way they prefer.
Public-facing web pages listing doctors and ‘find-a-doctor’ type search tools are only portion of the fix, with most physicians, referral coordinators and employees surveyed saying they are not properly equipped with all the tools and data they need to be fully effective in their day-to-day tasks.
Version control and data maintenance issues between patient-facing directories, provider-facing directories, hospital network/affiliate directories, all employee directories. A single directory often falls short of addressing the unique needs of different stakeholders in helping prioritize and channel referrals with maximum speed and accuracy.
Senior accessibility. Patients 65 years and older represent nearly 40% of hospitalized adults and, account for nearly half of all health care dollars spent on hospitalization. Roughly one-third of these seniors do not use the internet at all, and the ones who do say they are not confident and need help.
Reaching millennials. Younger providers and patients now spend twice as much time on their phones compared to their desktop or laptops. ‘Smartphone-compatible’ websites do not deliver the same levels of user functionality and referral flow when compared to custom-built smartphone apps.
Maintaining provider directories internally costs hospitals nationwide $2.76 billion annually, in spite of the potential opportunity to streamline related overhead staff costs by up to 35%, with zero ongoing drain on internal resources or dependencies on IT.
Hear From Our Clients
View customer survey as shared by a Top US hospital VP following our 6th year of service!
Cheryl C.
“This looks great! Thank you so much for your flexibility!"
AVP Marketing, Providence
April D., RN, MHA,
“Thanks so much... I appreciate all your work!"
Director of Call Center /Transfer Center, Harborview Medical Center
Tina M.
“This is pretty amazing! I am going to forward this to my fellow director so she can have a sneak preview, but this is awesome!!"
AVP for Medical Affairs, Director of News and Community Relations,
UW Medicine
Our Mission
Partner with progressive hospital leaders to improve provider referrals, patient care and staff productivity by fully maximizing the usability and reach of their directory and guides across multiple mediums. With over 10 years of proven partnerships with health systems, improving directories quickly and effortlessly is our specialty - 100% of our hospital clients have renewed their initial annual contracts!
Seattle-based software and technology company, delivering turnkey clinical referral directory improvements and add-ons for hospitals since 2007.
Founded by former Microsoft MBA executive with over 18 years of IT business expertise.
Clients include Providence, UW Medicine, St. Luke’s Health System, Seattle Cancer Care Alliance, Washington State Department of Commerce, Seattle Business Magazine, plus various civic and private organizations in the US & Canada.
Strong versatile program management team rooted in technology and business development with exclusive local staff and international partnerships.
Proprietary enterprise solution ideal for larger scale, frequently updated publications such as referral directories and guides, with “one source of truth” digital and physical synergy.
Proud sponsors of HIMSS.
